On 27 February 2024, the ceremonial closing of the "Expansion of regional branding in the regions of Racha and Guria" project will take place. The project is financially supported by the International Visegrad Fund program. Thanks to the project, two new regional brands "Racha and Guria!" were created and the Association of Regional Brands in Georgia was founded.
At the final conference, the results of the project will be presented and examples of good practice and recommendations on how to move forward.
At the same time, as part of this event, the holders of existing Georgian regional brands will be able to present themselves at an afternoon exhibition intended for their promotion and networking.
Final event will be held in the hotel Kutaisi INN, 2 David Agmashenebeli, Kutaisi from 11am to 6pm.
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